Vice-President, Marketing and Brand Strategy at BREAK

Are you an experienced marketer with a passion for building cool brands? Want to help build the next SpikeTV or Maxim? Would you rather be in an environment where you can have a tremendous impact on a rapidly growing business?

Break.com is a leading online entertainment destination for men 15-35. Last month we showed close to 450,000,000 videos and pictures to 17,000,000 monthly unique users, making us one of the top sites on the Internet.

Not only is Break.com a fun site to visit, but also a fun team that values camaraderie. The talented Break staff works together to keep our large growing audience coming back for more. With a recent investment from Lionsgate Entertainment, Break is in strong position to grow both our brand and our reach.

Break.com is seeking a VP, Marketing and Brand Strategy to help continue to build our Brand into a premier entertainment property.

Responsibilities

• Responsible for Break's overall brand, brand positioning, and brand strategy
• Responsible for driving new customer growth
• Responsible for identifying key strategic marketing partners
• Responsible for creation/management of all events
• Shares responsibility for continually improving existing customer retention, loyalty, frequency, and evangelism
• Liaison with PR and Break's PR agency
• Ensure the company adheres to branding guidelines and standards

Required Skills and Proficiency Levels

• BA/BS or equivalent. Marketing, Advertising, Communications, or Journalism.
• 5+ years marketing experience, most of that online. Ideally, a marketing director with online marketing experience and brand-building skills.
• Experience in multiple marketing disciplines with a foundation in online marketing.
• Must be analytical and metrics-driven with an inspirational creative eye.

Link